"Zoox presents a high-risk privacy profile (68/100) comparable to Google/Microsoft platforms, driven by extensive collection of sensitive data including precise geolocation, audiovisual recordings, and demographic profiling; broad third-party sharing with ad networks and law enforcement; and structural limitations on user control through service availability conditions. The vague retention policies and automatic data transfer in business mergers further amplify exposure, while limited opt-out mechanisms for audiovisual data collection create unavoidable tracking risks."
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zoox Privacy Concerns & Scorecard
Broad government and law enforcement data sharing including proactive voluntary disclosure for fraud detection and legal compliance, with limited transparency requirements.
Zoox collects extensive sensitive data including precise geolocation during rides, audiovisual recordings (audio, video, images), demographic profiling with protected classifications (race, ethnicity, gender identity, sexual orientation, disability status), health information during medical events, and device fingerprinting.
Opting out of data collection or notifications can render core services unavailable or non-functional, effectively removing meaningful user choice.
Vague retention periods with indefinite storage for purposes beyond the stated service need, and no explicit deletion guarantee despite deletion requests.
Third-party tracking via cookies and mobile advertising identifiers for cross-site behavioral tracking and retargeting, with limited opt-out mechanisms for targeted advertising.
Policy allows de-identified data to be treated as personal data at company discretion, undermining transparency around how user data is classified and used.
Ad personalization off
- 1Visit the Zoox website and navigate to the 'Manage Cookie Settings' link to set your cookie preferences.
- 2Alternatively, enable the Global Privacy Control (GPC) setting in a compatible browser to automatically signal your opt-out preference to Zoox.
Data access request
- 1Open the Zoox app to access your name, email address, phone number, payment options, and ride history directly.
- 2For broader data access requests, contact Zoox at privacy@zoox.com or call 1-888-477-505
- 3Alternatively, contact Zoox Support at support@zoox.com for account information inquiries.
Marketing email opt out
- 1Open a marketing or promotional email received from Zoox.
- 2Scroll to the bottom of the email and click the 'unsubscribe' link.
- 3Follow the instructions on the unsubscribe page to confirm your opt-out.
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Data Collection & Tracking
Personal Information Collected
Account creation, payment processing, customer support, fraud detection
Ride services, route optimization, fraud detection, safety purposes
Service personalization, marketing segmentation, legal compliance where permitted
Safety, fraud prevention, customer support, service quality
Service delivery, analytics, ad targeting, fraud detection, crash reporting
Service improvement, user profiling, targeted advertising, fraud detection
Customer support, service quality, fraud investigation
Payment processing, billing, fraud detection, financial compliance
Safety, emergency response, medical compliance
Cross-Platform Tracking
Zoox shares cookie identifiers and mobile ad identifiers with third-party ad networks and advertisers to track your behavior and display targeted ads both within the Zoox app and across other websites and apps you visit. This cross-platform tracking measures ad effectiveness and follows you beyond Zoox Services.
Tracking Methods:
Cookies & First-Party Tracking
Zoox uses cookies on its website to track user behavior, preferences, and analytics within the Zoox services
Mobile Advertising Identifiers
Zoox collects and shares mobile ad identifiers (IDFA on iOS, Google Ad ID on Android) with third-party ad networks to enable cross-platform behavioral tracking and ad targeting on and off Zoox Services
Device Fingerprinting & Identifiers
Zoox collects device identifiers, device type, browser information, and OS details that can be used to uniquely identify and track users across sessions and platforms
Geolocation Tracking
Precise real-time geolocation tracking during rides through GPS and device location services, creating continuous location history
Behavioral Analytics & Inferences
Zoox creates inferences and behavioral profiles from ride history, usage patterns, and interaction data to segment users and predict behavior
AI & Data Training
zoox does not train AI on your content
Based on their public policy, your content is not used to train AI models.
How to Object
No opt-out available
This service does not currently provide a public way to opt out of AI training.
Why We Analyzed zoox
TrueTerms automatically audits privacy policies and data practices using advanced machine learning to keep you informed and protected. This scorecard is based on the latest available public terms of service and privacy policies as of 2026.